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Reaching a New Generation Report #1

Reaching a New Generation Report #1

Product #420184

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Description

This report is the first in a series of reports on research and strategy studies conducted for the Pacific Union Conference. The study sought to answer four questions:

  • What feelings do baby boomers have about church structure and loyalty to the Adventist message and mission?
  • What are the financial giving habits of baby boomers, and what would their giving be under ideal conditions?
  • What evidence is there that a window of opportunity for the Adventist church will close when baby boomers reach the "empty nest" period of their life cycles?
  • What is a doable agenda for reaching the baby boomer generation during this decade?

Paperback. 68 pages. Copyright 1993.

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